Head of marketing for product, content and brand marketing, PR and communications, community management and DAO relations at Web3 native metaverse Decentraland Coordinated weekly live operations to amplify community and partner activations, monthly product releases and updates, and quarterly tentpole… Continue Reading →
Head of marketing, managing teams for User Acquisition, In-app marketing and CRM, Social media channels and community management, influencer marketing, ASO and external PR Managed partnership coordination and marketing with key partners such as TikTok, Apple, Google, and Sony Music,… Continue Reading →
Hatch Kids has been a true technology pioneer, using the on-demand cloud streaming for kids games from the beginning. Our service is designed for 2-8 year olds – and of course their parents. This has been a great opportunity to… Continue Reading →
I’m officially certified trainer for Apple, and conduct professional interactive virtual seminars on their products and services for Apple partners.
Marja Konttinen, Marketing Director at Hatch Entertainment, dives into what’s happening in the kids category of mobile games in her keynote speech
Specialist studies and certificates: media coach, media wellness and digital wellbeing, critical media literacy, as well as early childhood education and games at Jyväskylä University.
Responsible for specialist topics as part of the graduate programs, and substitute teacher on marketing areas such digital marketing, service design, account management and e-commerce
Visiting lecturer and presenter on mobile and game marketing at various schools, such as Lahden Ammattikorkeakoulu, Ahlman Institute, Neoma Business School, Tampereen Ammattikorkeakoulu and Merchant Taylor’s in London, and industry mentor at Baltic Explorers
in 2020 I wrote a recap of our year in Germany, working at game publisher Flaregames. This was a commissioned piece for DigiMaMa magazine, union for IT and advertising professionals in Finland. It was a great excuse to analyze what… Continue Reading →
Overseeing Flaregames’ marketing activities and marketing team working across publishing portfolio, from titles in early assessment and negotiation phase, to liveops titles. Direct head of 4 product marketing managers, representative head of Flaregames marketing department of 20+. Part of the… Continue Reading →
I was a board member for Turku based Rival Games for 2016-2020. Before its closing, Rival Games and their amazing Alien: Blackout (published by D3PA) was mentioned as one of best of 2019 games by Apple in the category Game Trend of 2019:… Continue Reading →
I hosted a panel on topic I’m super passionate about: brands and licensing for games. I talked with Guy Tomer, COO of TabTale, and Jeremy Horn, VP at Jam City on IP driven games, and their opportunities and challenges
It was shortly after my colleagues from Rovio founded Lightneer that I got an offer I couldn’t refuse – to join them in making the world’s first mainstream learning game. I jumped at the chance to continue the collaboration started… Continue Reading →
VAU Company is a Tampere based startup, founded by four animation and it specialises in visual automation, especially in video production. The first service is VAU Video, which is a scalable high-quality video automation technology platform offering tools for affordable… Continue Reading →
During the last some years I’ve been active in various associations, especially in different organs of ERTO which is the Federation of Special Service and Clerical Employees in Finland. I sit on the board of ERTO, which is a union for… Continue Reading →
In September 2014 I returned to Uni to finish off my Master’s degree in internet and game studies at Tampere University. I’m concentrating on digital games, gaming experience and marketing perspective on games.
Partnerships and marketing on Angry Birds Star Wars. Working closely with Lucas Arts, Toys R Us, Hasbro, and National Geographic on launch of the game and collaborative IP campaigns and merchandise.
Marketing and leading the partnership with 21st Century Fox to support Rio movies with the game Angry Birds Rio. The collaboration started at the launch of the first movie in 2011, continued to keep the fans engaged with the IP… Continue Reading →
Partnership with NASA Negotiating and running the partnership with NASA since 2011. We worked together on the creation of Angry Birds Space and launched the game with a video from the International Space Station. Later we also created updates related… Continue Reading →
Marketing planning for partnership with CERN, including participating in CERN events and creating social media content for both parties.
Marketing partnerships for Angry Birds Space. Launch partners such as Samsung, NASA, Walmart, National Geographic and T-Mobile. Also partnerships with Slash, Ocean Elders.
Partnership with Barnes & Noble. We created a custom retail experience with Angry Birds Magic across B&N bookstores in the U.S. that unlocked in-app-purchase while in-store. We also celebrated Angry Birdday in B&N stores in December 2012 with giveaways, merchandise… Continue Reading →
Running web presence and social media for Beastmilk / Grave Pleasures and Hexvessel on Facebook, Twitter and Tumblr.
Game Executive Program Spring 2014 – Aalto University EE Creativity, strategy, accounting, profitability and funding, growth and branding, go international
Year of interning at Microsoft Dynamics UX group in Copenhagen, Denmark. Thrown to the deep end of user experience design in one of its hardest branches, business software for corporate users. Visual elements for software programs, internal identity design and… Continue Reading →
Global digital marketing for Nokia Key account manager at Isobar Global for Nokia’s global digital marketing and activation for own, bought and earned media. Working with web, social media, mobi and CRM, especially on Nokia’s social media and engagement projects…. Continue Reading →
Corporate b2b website with tailored backend for Discovery Networks Benelux. Unique site that personifies the Benelux headquarters with its award winning office, Kraanspoor. Site won the Red Dot award in 2009. Discovery Networks Benelux
My Jeans, My Music – an interactive in-store campaign for Tommy Hilfiger mixing music, RFID tags and fashion. Fashion in Tech
Assisting senior project manager in half year long project for adidas football SS09 in managing the team and client communication, 3rd party production agencies and helping in daily project managing adidas Tennis and redesign of adidas.com adidas football: Webby Honoree… Continue Reading →
Initial set up, IA and project management for Eco actions – a campaign for communicating the sustainability program of Libresse and its local brands Bodyform, Nana and Eco actions
Proposed redesign of a major part of SAP’s website and its functional workflow while working at d-labs, Berlin during summer 2008.
Redesign of process cost optimization software used by major global industry actors. Updating the look and feel of the program as well as recreating the user interface and its elements. Work done during summer 2008 while working at D-Labs in… Continue Reading →
A throughout package of basic, advanced and expert tutorials for Microsoft Office programs using sound, video and text for the best possible learning experience. Bonnierin E-Learning-kurssit
Various CD and LP graphics, layouts and web design for bands since 2001, including Piirpauke, Hexvessel, Code, Jukka Gustavson, XL etc.
First dip into games industry in 2004-2005 as QA technician on Hitman Bloodmoney at Io Interactive in Denmark